SEO Services
SEO Services That Generate Leads, Not Just Rankings
Search engine optimization for service businesses that need phone calls, not vanity metrics. Built on 8 years of hands-on experience and powered by April AI.
Introduction
Why Most SEO Campaigns Fail (And Ours Don't)
Most business owners who come to us have tried SEO before. They paid an agency for months, got reports full of charts, and never saw the phone ring more. That's not an SEO problem.it's an execution problem.
SEO is the only channel where last month's work compounds into this month's results. Six months of consistent execution creates an asset that generates leads whether you're awake or not. But it only works when someone understands your business, your market, and where the gaps are.
It compounds
Unlike ads that stop when you stop paying, SEO builds on itself. The technical fixes, content, links, and local signals stack over time.
9-person in-house team
Dylan Axelson, our SEO Director, runs every campaign with 8 years of experience and April AI. No offshore teams or outsourced content.
Built for accountability
If your last agency couldn't explain what they were doing or stopped communicating, you're not alone. That's the problem we exist to solve.
Whats Included
What Our SEO Services Include
We break SEO into six components. Each one has a dedicated specialist and a dedicated page where you can see exactly what's involved. We also offer GEO (generative engine optimization) to get your business cited in AI search results.
Technical SEO
We audit and fix site speed, Core Web Vitals, crawlability, mobile-first indexing, schema markup, and redirect chains. If Google can't crawl it, it can't rank it.
Explore technical seoLocal SEO & GBP
Google Business Profile optimization, citation building across 50+ directories, map pack strategy, and review management. 46% of searches have local intent.
Explore local seo & gbpContent Strategy
April AI builds customer profiles, then we write content for the people your business serves. Service pages, blog posts, and location pages, all keyword-backed.
Explore content strategyLink Building
Digital PR, competitor gap analysis, local citations, and content-driven acquisition. No bought links. No PBNs. Every link withstands a manual review.
Explore link buildingOn-Page Optimization
Title tags, meta descriptions, header hierarchy, internal linking, and image optimization. Each page targets one keyword and matches search intent.
Reporting
Monthly reports covering what we did, what changed, what it means, and what's next. Plain language, no jargon. Questions between reports? Call us directly.
April Ai
How April AI Gives Our Clients an Edge
April AI is our proprietary system. It's not a ChatGPT wrapper or a generic AI tool with our logo on it. It's built on 8 years of SEO campaign data, with frameworks baked in from hundreds of real client engagements.
Here's what it does: Builds ideal customer profiles by analyzing your market, competitors, and service area. Identifies ranking gaps where you have a realistic chance of ranking, based on your current authority and competitive landscape. Not wishful thinking. Math. Writes targeted content that speaks to the people your business actually serves, using the latest SEO and AI search optimization techniques. Continuously updates as Google and AI search change.
We have not found another agency in the Pacific Northwest with a comparable system. That's not marketing language. It's a fact we can back up.
Most SEO campaigns that fail do so because someone pulled the plug at month 4. They were two months away from seeing the returns. The campaigns that succeed are the ones where the client trusts the process long enough for compounding to kick in. I've watched accounts go from invisible to dominant in under a year when the foundation is right.
Legacy Painting: Page 3 to #1 Map Pack. +280% qualified leads in 8 months.
SEO compounds. Month 8 outperforms month 6. Month 12 outperforms month 10. That is the difference between SEO and every other channel.
100+
Five-star reviews
2018
Founded
9
In-house team
0
Outsourced work
Timeline
What to expect
Month 1
Audit, strategy, technical fixes
Audit delivered, roadmap set, technical issues addressed. The foundation for everything that follows.
Months 2-3
On-page, content, links, local SEO
Early movement on low-competition terms. Rankings shifting, but the real results are still building.
Months 3-6
Publishing, GBP, link building
Rankings climbing, traffic increasing, phone ringing more. ROI starts taking shape.
Month 6+
Scale and compound
Compounding returns. Each month outperforms the last. The curve gets steeper, not flatter.
Month 1
Audit, strategy, technical fixes
Audit delivered, roadmap set, technical issues addressed. The foundation for everything that follows.
Months 2-3
On-page, content, links, local SEO
Early movement on low-competition terms. Rankings shifting, but the real results are still building.
Months 3-6
Publishing, GBP, link building
Rankings climbing, traffic increasing, phone ringing more. ROI starts taking shape.
Month 6+
Scale and compound
Compounding returns. Each month outperforms the last. The curve gets steeper, not flatter.
Who this is for
Industries we specialize in
Our SEO services are built for service businesses doing $750K to $5M in annual revenue. These industries share a common trait: customers search before they buy. Whether it's "roof repair Bellevue" or "therapist near me," the businesses that show up get the calls.
Reviews
What clients say
"We started receiving SEO services from Integrity Marketing which made immediate impact in our business. We are still seeing the effects from our initial investment. Even after a short period of time we are spending less in ads and getting more leads out of them. SEO solutions they provide definitely has a long term value."
Seattle Bath and Shower LLC
Bath Remodeling
"I have been working with IM for a few months now on our new website and SEO, and I am absolutely blown away at the work they have done for us. Their entire team is responsive, experts in their respective fields, and a delight to work with."
Molly
SEO + Web Design Client
"Professional, great communication and value added. Integrity Marketing is appropriately named! Talk to Dylan; he's got it dialed in with his team to help you with SEO."
Cathy Harrison
SEO Client
Ready to grow?
Let's talk about what a focused marketing strategy looks like for your business. No long-term lock-in, no surprises.
FAQ
Common questions
An SEO company increases your website's visibility in Google so customers find you when searching for your services. This includes technical optimization (site speed, crawlability), content creation, link building, local SEO, and Google Business Profile management. At Integrity Marketing, every campaign is run by our in-house team in Kirkland, WA with no outsourcing.
SEO typically takes 3 to 6 months to produce measurable results. Technical fixes and local SEO often show early movement within weeks. The real value is compounding: month 8 outperforms month 6, and month 12 outperforms month 8. We set honest timelines upfront based on your market competition.
Professional SEO services typically cost $1,000 to $5,000 per month depending on competition and scope. At Integrity Marketing, SEO starts at $1,500/month with a 6-month initial term, then month-to-month. We publish pricing upfront, no sales call required.
No. Any agency guaranteeing first-page rankings is being dishonest. Google's algorithm uses hundreds of ranking factors that no one outside Google controls. What a good SEO company can guarantee is correct execution, transparent reporting, and strategy adjustments based on real data.
A comprehensive SEO audit covers technical health (site speed, Core Web Vitals, crawl errors), on-page SEO (title tags, headers, content), local SEO (Google Business Profile, citations), backlink profile analysis, competitor gaps, and AI search readiness. Our audit is free, performed by a real strategist, and yours to keep.
Track three things: keyword rankings improving over months, organic traffic trending upward, and most importantly, more leads from search (calls, forms, bookings). If your agency sends reports you can't understand or can't explain last month's work, it's time to ask harder questions.
Yes, SEO and Google Ads serve different purposes. Ads generate leads immediately but stop when you stop paying. SEO builds organic visibility that compounds over time and generates leads without per-click costs. Running both together produces the strongest results. Most of our clients use both channels.
SEO optimizes your website to rank in traditional Google search results. GEO (generative engine optimization) optimizes your business to appear in AI-generated answers from ChatGPT, Google AI Overviews, and Perplexity. Both drive leads, but through different channels. Integrity Marketing offers both SEO and GEO services.
What do SEO services include? SEO services include technical SEO (site speed, crawlability, Core Web Vitals), local SEO (Google Business Profile, citations, reviews), content strategy (keyword-backed pages and blog posts powered by April AI), and link building (white-hat outreach and digital PR). For service businesses, SEO is the only marketing channel where last month's work compounds into this month's results. Plans start at $1,500/mo.
From the blog
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Why an SEO Audit Matters
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Service areas