Landscaping Marketing That Fills Your Schedule Year-Round

Most landscaping companies invest $1,500 to $4,000 per month with seasonal budget adjustments. Landscaping CPCs run $8 to $20, among the lowest in home services, so your budget goes further than most trades. Integrity Marketing manages 4 active landscaping accounts with seasonal pacing across the Pacific Northwest.

Generate more design/build leads through portfolio content showing completed projects, dedicated landing pages per project type, Google Ads targeting "landscape design [city]" keywords, and inspiration content like outdoor living guides. Integrity Marketing separates maintenance and design/build campaigns to attract higher-value projects.

Market hardscape projects, holiday lighting installation, snow removal services, and spring consultation booking during winter months. Integrity Marketing uses seasonal budget pacing for all landscaping clients, shifting spend from lawn care keywords to winter services so your marketing generates leads 12 months a year.

A portfolio is the single most important marketing asset for any landscaping company. Landscaping is the most visual trade in home services. Integrity Marketing builds portfolio-first websites with filterable galleries, before/after photography, drone shots for large projects, and neighborhood tagging for local SEO value.

Maintenance and design/build landscaping require separate marketing because the buyers, keywords, landing pages, and conversion actions are completely different. A homeowner seeking weekly mowing has different needs than someone planning a $40,000 outdoor space. Integrity Marketing runs dedicated campaigns for each service tier.

Ranking on Google as a landscaper requires service-specific pages, location pages for each service area, an optimized Google Business Profile, portfolio pages tagged by neighborhood, and consistent content. Integrity Marketing builds these SEO foundations for landscaping companies across the Seattle and Boise metro areas.

Google Ads is highly effective for landscaping companies because CPCs of $8 to $20 are among the lowest in home services. Every dollar of ad spend goes further than in trades like roofing or plumbing. Integrity Marketing structures landscaping campaigns with seasonal pacing and service-tier segmentation for maximum ROI.